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Rock the Floor: Appcharge at Gamescom 2026
Gamescom
An 86sqm private client experience built for rock and roll
Brief
Appcharge needed an 86sqm private stand at Gamescom that gave clients an experience worth staying for, not just a space to pass through.
Solution
We designed and built a rock-themed stand with bespoke sofas, cocktail bar, sushi, a DJ, guitars, vinyl walls and private meeting spaces.
Outcome
A fully immersive environment that kept clients in the room. High-value meetings in a space unlike anything else at Gamescom.
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Most stands try to stop people walking past. This one was built for the people already inside. An 86sqm private world with rock and roll on the walls, sushi at the bar, a DJ setting the mood, and meeting spaces where deals could get done. Full service, first design to final dismantle.




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